In collaboration with Nash & Co Solicitors, I successfully executed the migration of their website from WordPress to Squarespace, resulting in a modern, user-friendly platform that aligns seamlessly with their brand identity as a modern and professional law firm. The incorporation of fresh, personalised photography enhances the website’s character, fostering greater user engagement compared to generic stock images.
Key Achievements:
Enhanced User Experience:
Implemented a more user-friendly design with improved menu navigation and content hierarchy.
Human-Centric Design:
Emphasised the firm’s friendly and professional ethos by integrating team photos throughout the website.
Improved Editability:
Addressed limitations by ensuring that all pages are now editable, allowing for seamless content updates.
Increased Lead Generation:
Optimised the contact form, resulting in a remarkable threefold increase in leads.